Social Franchising Model
Impilo Yabantu: is the operating company that shares its experience and know-how with franchisee. Impilo Yabantu enters into an overarching franchise agreement with the franchisee, which enable the franchisee to trade under the common brand of Impilo Yabantu .
Impilo Yabantu equips franchisees with tools needed to operate their business under well managed brand standards.
|Faster and more cost effective scaling||Replicating of a tried and tested model negates the start-up risk.|
|Effective involvement of local entities||The local know-how and connections of franchisees can be used effectively while the franchisee may benefit from franchisor involvement in national marketing and fundraising.|
|Improvement through systematic transfer of know-how and ongoing learning||Similar to commercial franchises, franchises gain access to an operations manual and also communicate their learning to the rest of the network.|
|Monitoring and evaluation through standardization of practices||Standardisation contributes to delivery of similar quality across the network and will enhance the reputation of the brand and ease of Monitoring and Evaluation.|
|More effective use of resources||Economy of scale can be achieved through collective purchasing and collective marketing efforts.|